This is the most efficient method to find out public opinion for range of products and services. Polling gather the market reaction to marketing campaign, product launches, and provides valuable feedback to the company. Phone polls results will enable you to improve your commodity and services.
Phone polling is conducted among your clients by specially trained IVOX experts. Requirements to these experts are very high. Beside a nice voice and communicational skills our interviewers have professional marketing training and master a phone interview technique. The latter is especially important for persuading a person to impart the necessary information for you.
Phone poll allows to investigate:
- market;
- commodity;
- consumer conduct;
- commodity promotion effectiveness;
- etc.
- you get information to assist in business strategy and decisions making as well as commodity positioning or correcting;
- you improve the image of your company and products when understanding your clients' attitude towards your commodity.
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